The Impact of Word of Mouth on Restaurant Image in Lebanon: Traditional WOM vs. Electronic WOM

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The Impact of Word of Mouth on Restaurant Image in Lebanon: Traditional WOM vs. Electronic WOM.pdf (1.94 MB)
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2018
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Joulfayan, S. A. (2018). The Impact of Word of Mouth on Restaurant Image in Lebanon: Traditional WOM vs. Electronic WOM (MBA thesis, Haigazian University)
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https://haigrepository.haigazian.edu.lb/handle/123456789/131
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https://doi.org/10.62811/th.0199
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MBA in Marketing